Future Of Shopping
How might we predict and define the future of shopping? Are algorithms our new stylists? Do we just print out new clean underwear? And what is Condé Nast’s future role in this? How can we apply these learnings to the GLAMOUR Shopping Week?
Goals
1.
Research and predict the future of shopping
2.
Create business opportunities around shopping
3.
Explore how GLAMOUR could become an innovative shopping brand
4.
Outline a specific future scenario for the GLAMOUR SHOPPING WEEK
5.
Build & test a prototype at GLAMOUR SHOPPING WEEK in Fall 2015
Inspiration for
“Future Of Shopping”
Global Powers Of Retailing 2015:
Embracing Innovation
By Deloitte
The Future Of Automobility
By IDEO
From Value Chain To Value Constellation:
Designing Interactive Strategy
By Richard Normann and Rafael Ramírez,
Harvard Business Review (1993)
3 Tips For Engaging The Next Generation Of Luxury Consumers
By Nadine Young, CMO.com
will fail (a lot) The lab is research, experimentation, Human-Centred Design, and ultimately Innovation.
To do an task in a short amount of time, you need to be openminded & and have a process that can handle every type of outcome.
By using very flexible, but proven methods such as Design Thinking, Jobs-To-Be-Done, Lean & Agile principles. Taught and continuously developed by education institutes as The Stanford D-School, Harvard, Hyper Island & MIT and used in practice.
We will be able to discover actual needs and insights, Methods originally developed by the Stanford University, Harvard University, IDEO & MIT. Used worldwide in different shapes and forms from world class educations such as Hyper Island, IKEA Global Innovation Lab Use facitation tools from the Swedish military (adapted by Hyper Island) and Kaospiloterne in Denmark.
Come and join on the journey. You can take part in three ways.
1. Join the lab
2. Get the newsletter
3. contribute with “pain points”
The Lab: Future Of Shopping,
